The founder of Dodo Pizza says it’s “half food and half tech”—and he wants to open another 1,000 restaurants in five years.
CheckoutThe future of retail
Impossible Foods has Burger King. Beyond Meat has Whole Foods. The ultimate prize, McDonald’s, is still up for grabs.
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The 117-year-old brand is the latest to see brick-and-mortar as a marketing device.
Mobile & Payments
Three years ago, Steve Easterbrook ran out of patience. Before flying home to Chicago for the Christmas holidays, he stopped in Madrid to meet with Spanish executives from McDonald’s. In a conference room at the company’s local office off the A6 highway, the mood soured as managers lamented heavy losses on the evenings when FC Barcelona and Real Madrid C.F. competed. Diners were staying home and ordering from archrival Burger King for delivery—a service McDonald’s didn’t offer.