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Bulgari Makes World’s Thinnest Watch, Plus NFT, for €400,000

Not to sound like a broken record, but Bulgari just broke another record.

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Originally published by Jack Forster on Hodinkee.

It's hard to believe that the Bulgari Octo Finissimo collection has only been around since 2014 – that's just eight years and yet the collection has become, in less than a decade, the cornerstone of fine watchmaking at Bulgari and as strongly identified with the brand as the Royal Oak is with Audemars Piguet, or the Nautilus with Patek Philippe (or the Speedmaster with Omega, or the Submariner with Rolex, as far as that goes).