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Faux Fur Is Booming. But Do Its Retailers Have the Luxury Touch?

Exploring New York’s upscale vegan boutiques, which offer fur alternatives that appeal to young buyers and TikTok influencers.

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Source: Apparis

To be a consumer in the world today is to wear one’s politics and morals quite literally on one’s sleeves. 

Along with rejecting plastic straws, disposable coffee cups, and single-use shopping bags, the so-called conscious consumer can buy clothes that hark back to an unethical past, and then delight friends and followers by informing them: “This may look like dead animals, but it’s actually vegan.”