Businessweek

Against All Odds, the Necktie Is Back

In a less formal world, sales of the old-school accessory are somehow surging, driven by fresh, rule-breaking ways of wearing them.

Pom Klementieff, Kristen Stewart, Will Anderson, Lee Pace, and members of BTS are leading the necktie trend.

Courtesy: Getty Images

Ties of every shape, size, color and pattern are back this spring—among the well-heeled attendees at New York’s Metropolitan Opera, on the runways of Paris Fashion Week, on the steps of this month’s Met Gala, on red carpets in Hollywood and in TikTok’s outfits of the day. In a world that undoubtedly feels less formal, the return of the necktie is an unexpected twist.

Trendy brands are introducing new lines and inventive ideas for how to wear one—especially outside of the tie’s traditional home, the workplace—and sales figures from historical maisons have surged. “We are very happy to be back to 2019 numbers,” says Christophe Goineau, creative director of men’s silk at Hermès.