Consumer
Jose Cuervo Maker Sees $80 Million Hit From Potential US Tariffs
- Trump has committed to apply levies starting March 4
- Mexican company has been stockpiling inventories in US
Becle SAB, the maker of popular tequila Jose Cuervo, forecast an $80 million impact to its earnings this year if the US moves ahead with a threat to apply tariffs to Mexican products next week.
The Mexico City-based company has been boosting inventories in the US, shipping bottles from Mexico and Canada, in anticipation that President Donald Trump will go through with his pledge to start the levies on March 4.