Jeep Cherokee Resurrected as a Hybrid to Reverse Sales Slump

Stellantis NV is bringing back the Jeep Cherokee as a bigger, electrified SUV after a nearly three-year hiatus, plugging a crucial hole in its US lineup as it seeks to reverse a sales slump and navigate a market whipsawed by tariffs.

Jeep is trying to claw back share in the SUV market after six consecutive years of US sales declines. Former Stellantis Chief Executive Officer Carlos Tavares temporarily discontinued the Cherokee in 2023 as part of a plan to move production from Illinois to Mexico.